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It’s all about speed…

July 1, 2011


Ever tried to catch a cheetah running on your own? Barely impossible, right? Well, the social media world runs as fast as a cheetah. This week we received 2 major announcements: Google is rolling out its own social network (following a couple of previous failures) and Facebook is planning some “Awesome Launch” next week.

How do you play in this changing environment? Well, it seems pretty obvious you won’t be able to catch up with the latest. But at least you have to put together a strategy and play, because if you don’t you are losing more than just a couple of laps…by the time you enter the race, it might be already over.


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